Date of birth: 26.07.1989
Marital Status: Single
Phone no: (+7) 778 488 87 04
Marketing professional with broad marketing experience (6 years), encompassing strategic planning, qualitative & quantitative research, interactive marketing, digital marketing, creative development, media planning & buying, database /direct-marketing, public relations, sales promotions, with the ability and skill set to provide creative, innovative, enthusiastic and forward-thinking leadership in a team environment. Focused on achieving continuous, improved business performance.
- Strategic creativity
- Excellent written and verbal communication skills
- Strong research and analytical skills
- In-depth understanding of the company’s current products and future concepts
- Ability to think creatively and innovatively
- Budget-management skills and proficiency
- Professional judgment and discretion
- Analytical skills to forecast and identify trends and challenges
- Familiarity with the latest trends, technologies and methodologies in graphic design, web design, production, etc.
2007– 2013 Bachelor of Business Administration in “Marketing and Management” area (BSc), KIMEP University (Almaty, Kazakhstan)
Current - Smartly Online MBA program
Brand Manager, (NUXE Cosmetics, Almaty, Kazakhstan) - from December 2016- present
- Brand strategy adaptation and control (long-term, short-term)
- Sales/campaign performance analysis, budgeting, execution of marketing plan
- Development of consumer, competition & market insight through regular observation and analysis of the market and competitors
- Managing launch of New Product Development on the market.
- Execution of budget and forecast for the brand based on sales forecast, market shares, distribution, market research, changes, improvements on adaptations required on the product.
- Managing the brand team
- Development of motivational programs to ensure necessary plan execution
- Forecasting of Sales and Revenues
- Digital Marketing
Marketing Manager, (Omron Healthcare, Almaty, Kazakhstan) - August 2015-December 2016
- Development, execution and analysis of Marketing plan;
- Marketing Budget execution;
- DPS-Map analysis
- Development and realization of Marketing actions and special offers, aimed at advancement of trade turnover, growth of commodity turnover, stimulation of activity in dealers chain;
- Management of Internet Marketing project (web-sites, network PR, presence on informative boards, searching portals etc.);
- Study and analysis of perspective markets for sale with the purpose of expansion: commodity assortment; going into contiguous markets;
- Providing preparation and holding competition among suppliers (BTL, ATL service companies) on realization of Marketing programs;
Marketing and Development Manager, ( Union Space Fashion Retail, Almaty, Kazakhstan)- October 2012- August 2015
- Development, advancement, analysis and plan of Marketing program based on the strategic objectives of Fashion Retail brands : Vero Moda(Denmark), Jack & Jones (Denmark), Name it (Denmark), Camaieu(France) on territory of Kazakhstan
- Marketing strategy development to promote new brands
- Control and coordination of all Marketing areas of business
- Development, production and control of POSM for special offers, actions and events
- Work with contractors and suppliers
- Marketing Budget planning
- Monitoring of market and competitor’s analysis
- Development of promotional and marketing purposes, actions, materials
- Media planning
- KPI, ROI analysis
- Constant introduction of creative ideas
Project Manager, ( BOULEVARD Magazine, Almaty, Kazakhstan) – February 2012- October 2012
- Development and realization of Business plan.
- Registration of civil legal agreements with physical persons, with individual businessmen and organizations;
- Processing of primary documents, control of payments;
- Organization and development of distribution chain and return policy for magazine;
- Execution of agreements, processing of primary book-keeping documents;
- Verbal and writing English-Russian translations.
Marketing Manager, (Yahoo.com, Almaty, Kazakhstan)- May 2011- February 2012
- Development and realization of Business plan.
- Marketing strategy development
- Training employee
- Negotiations with top management
- Increasing trade-off
Internship in Accounting Department, (METRO Cash and Carry, Almaty, Kazakhstan)
- Documentation, making and checking the Balance sheets
Database: MS Access
Office Suite: MS Office 2007/2008/2010 (Word, Excel, PowerPoint, Outlook)
Operating System: Windows XP, Vista, 2000, ME, 98 SE, Mac OS
1. Fall 2007
Term Project in Research titled as SWOT Analysis of Eurasia Insurance Company in Almaty. The purpose of the study was to analyze Strengths and Weaknesses of the company in case of balance sheet, analyze its opportunities and strengths. Also provide solutions to the company
2. Spring 2009
A group project in Investment Management. Analysis of Kingfisher PLC Company through its balance sheet and providing analysis whether to invest in this company and analyze the company’s and it’s competitor’s behavior during the crisis.
General: Marketing, Management, Finance, Languages, Business, Philosophy, Psychology, Ethics, Computers, Books, Music, Reading, Surfing the Internet, Travelling, Movies, Swimming, Yoga, Painting
To obtain a Marketing/Brand Manager position in a fast paced environment where my team leadership and project coordination skills will be fully maximized to achieve corporate objectives and generate revenues.